A pink haul truck has been unveiled at a central Queensland mine in support of breast cancer.
The Breast Cancer Foundation says the bright pink truck cannot fail to stand out against the yellow machinery surrounding it at the Norwich Park Coal Mine near Dysart.
The initiative was made possible with the support of mine owner BMA Coal, the owner of the truck Downer Mining, and the manufacturers of the tray, Duratray International.
Chief executive of the National Breast Foundation Carole Renouf said they support of the mining industry to raise awareness for the cancer is encouraging.
“It’s wonderful to see a traditionally male-dominated industry like mining get behind the breast cancer cause,” she said.
It’s a testament to the fact when someone is diagnosed with breast cancer the lives of their loved ones are also directly affected.
“The pink truck will go a long way to helping us highlight to rural and remote communities the importance of being breast-aware and also of funding breast cancer research.
“We hope that when people see the eye-catching pink mining truck they will be encouraged to support the NBCF in its efforts to achieve no more deaths from breast cancer, better treatment and ultimately prevention.”
Breast cancer is one of the most commonly occurring cancers in Australian women, with about 14 000 new cases expected to be diagnosed this year.
The national support for the cause has decreased deaths from the disease by 27 per cent since 1994, with more awareness about early detection and treatment options.
The mining industry is a big supporter of cancer awareness and research.
In February, Fortescue Metals’ Sandra Lui was named a celebrity ambassador for ovarian cancer
and last week the Macarthur painted a dragline bucket blue at its Coppabella mine in support of men’s cancer.
Image: Downer Mining