The Minerals Council of Australia is launching new advertisements to promote the use of foreign workers on mining projects.
The campaign is a response to community and union backlash over the Government approval granted to allow 1,700 foreign workers on Gina Rinehart's Roy Hill mine in the Pilbara.
According to Fairfax Media full-page advertisements will run over most national press, as well as The West Australian.
Fairfax Media reports ads will also run in Special Minister of State Gary Grey's marginal electorate, which has been targeted by unions over the plan.
With the mining industry showing a rare sign of support for Federal policy, the advertisements will mark a welcome reprieve for Canberra.
But grassroots community members and mining workers still remain overly opposed to the policy.
Last week Australian Mining collected responses from our Facebook community, where an overwhelming number of readers expressed concern about increasing the use of foreign workers on our mines.