LEGO has released a replica model of the 800-tonne Liebherr R 9800 excavator, the biggest LEGO Technic set ever.
Liebherr spent months collaborating with LEGO designers to create a replica of the Liebherr model.
The 4108-piece model, available from this month, comes with true-to-life features and functions, with the LEGO Technic Control+ App allowing programming and putting the builder in complete control of the model.
This is the first LEGO Technic construction kit that’s connected to a smart device, reproducing the operations and applications of its original Liebherr counterpart, according to the original equipment manufacturer (OEM).
It delivers a “richer and more immersive” LEGO play and building experience for LEGO Technic fans, regardless of age.
“We wanted to give fans an even more authentic experience when they build for real with LEGO Technic elements,” LEGO Group marketing director Niels Henrik Horsted said.
“This new way of controlling your LEGO Technic set bridges the physical and digital world and gets you even closer to the real-life model replicas that you build.”
The app technology enables “super-precise movement and functionality,” while delivering authentic digital play combinations. The multi-function control screen on the app enables users to drive the excavator in all directions, rotate the superstructure, extend and raise the boom, open and tilt the bucket, and play realistic sound effects.
It also gives real-time feedback, such as boom position, power usage and drive distance, authentically mimicking the original.
Liebherr provided comprehensive support to the LEGO project team in respect to the development of the set, and that of the marketing campaign, throughout the course of the partnership.
LEGO team gained unrestricted access to the machines, logistical support and contact with the customer to make the project possible.
“I think that for any brand, being contacted by LEGO Technic for a project like this is a great honour,” Liebherr-Mining Equipment Colmar SAS marketing manager Grégory Schuh said.
“This means that your brand is attractive and conveys values of quality and performance. We experience the fascination for our huge machines and the sophisticated technology behind them, for example with visitors at our trade fairs.
“We believe that the LEGO team has done a great job in capturing this fascination and turning it into an impressive model, that can ignite the joy for engineering.”
The real-life Liebherr R 9800 mining excavator weighs 810 tonnes. It is one of the heaviest machines in the Liebherr universe.