The Gold Industry Group unveiled its second virtual gold trail in Kalgoorlie, Western Australia last weekend.
Based on the Kalgoorlie story, the self-guided interactive journey took visitors through 11 landmarks of historical significance through the historic gold mining town.
Gold Industry Group chairman and The Perth Mint chief executive officer Richard Hayes said, “Kalgoorlie-Boulder is where it all started, and still today, it remains the richest source of gold in the world.”
The launch of the Heart of Gold Discovery Trail coincided with Kalgoorlie-Boulder’s 125th anniversary of the discovery of gold.
“By honouring the hardships endured by prospectors through to celebrating world-class mining operations, the trail will tell the remarkable story of the famed goldfields, and how its treasures and its people came together to shape Western Australia and our nation,” said Hayes.
Set on the Heart of Gold Australia app, the trail provided an engaging learning experience and incorporated tools such as augmented reality, widgets, captivating images, video and audio recordings.
The trail started from Market Arcade, through Kalgoorlie’s city centre, to the Museum of the Goldfields.
In support of the company’s long-term education initiative, the digital experience was aligned to the primary and secondary school Australian curriculum.
“The Kalgoorlie trail will provide a fun and engaging experience for students, tourists and members of the community as they immerse themselves in the region’s rich mining history and learn how it continues to influence life today,” said Hayes.
In October 2017, The Gold Industry Group launched its first virtual gold treasure trail, which started at Elizabeth Quay and ended at the Perth Mint.